Description: Managerial Economics: Problem-Solving in a Digital World [Hardcover] Wilkinson, Nick Product Overview Managerial economics, meaning the application of economic methods in the managerial decision-making process, is a fundamental part of any business or management course. The current business environment presents managers with increasingly difficult decisions, amidst the Covid-19 pandemic and associated lockdowns, as well as the digital revolution and improved technology. Now in its second edition, this textbook features a new focus on how managerial economics has been transformed by the increasing importance of digitization within both the workplace and wider economy. It also features a new chapter on consumer theory, which emphasizes psychological factors and behavioural economics. Wilkinson adapts a user-friendly problem-solving approach to take the reader in gradual steps from simple problems through increasingly difficult material to complex case studies, demonstrating how to apply the principles of managerial economics to real-life situations. This book will be invaluable to business and economics students at both undergraduate and graduate levels. Read more Details Publisher : Cambridge University Press; 2nd edition (April 7, 2022) Language : English Hardcover : 600 pages ISBN-10 : 1108839142 ISBN-13 : 43 Item Weight : 4.05 pounds Dimensions : 7.75 x 1.75 x 10.25 inches Best Sellers Rank: #10,386,026 in Books (See Top 100 in Books) #1,689 in Microeconomics (Books) #11,502 in Business Management (Books) #1,689 in Microeconomics (Books) #11,502 in Business Management (Books) Stock Photos Please Note: All of our book listings use stock photos unless otherwise stated. Please read our descriptions for accurate conditions and editions, don't use the photos! Free Shipping We ship worldwide. We have multiple warehouses around the world, so please note the extended handling time on certain listings.
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ISBN: 1108839142
ISBN10: 1108839142
ISBN13: 9781108839143
EAN: 9781108839143
MPN: does not apply
Brand: NA
GTIN: 09781108839143
Number of Pages: 600 Pages
Publication Name: Managerial Economics : Problem-Solving in a Digital World
Language: English
Publisher: Cambridge University Press
Publication Year: 2022
Item Height: 1.7 in
Subject: Economics / Microeconomics
Features: Revised
Type: Textbook
Item Length: 9.9 in
Subject Area: Business & Economics
Author: Nick Wilkinson
Item Width: 7.6 in
Format: Hardcover
